THE FUTURE...

When I saw via Twitter that Burberry was going to be the first brand ever to live stream its AW11 show from the advertising screens at Piccadilly Circus I immediately thought, what a brilliant idea. I know I'm always a bit sarcastic, but I've been genuinely enthused, as mentioned in the previous post, by the embracing of digital media at London Fashion Week. Burberry has been leading the way with